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Epic Games Takes On Tech Giants Google And Apple In Court

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Epic games, the creator of Fortnite, is sue Apple and Google after the tech giants blocked the hugely popular game from their app stores on Thursday. Apple App Store and Google Play Store deleted Fortnite because Epic Games violated their guidelines by announcing a new way for players to purchase in-game currency. This method bypasses Apple’s and Google’s payment systems.

Epic Games responded to the ban by filing legal action against Apple and Google almost immediately, issuing a statement titled #FreeFortnite. The decision to sue the giants seems premeditated. As part of this statement, Epic Games released a parody video in Fortnite Party Royale of Apple’s infamous “1984” Macintosh commercial. The video titled “Nineteen Eighty-Fortnite” is a scene-by-scene recreation of the ad that ends with the following message:

“Epic Games defied the App Store monopoly. In retaliation, Apple is blocking Fortnite from one billion devices. Join the fight to prevent 2020 from becoming “1984” #FreeFortnite. “

(Also Read: Fortnite Chapter 2 Season 3 Is Here With Ridable Sharks, Map Changes, And More)

Epic attacks Apple first, then Google

The controversy began when Epic Games announced that it was offering a 20% permanent discount on Fortnite in-game currency if players purchase direct from Epic. “Currently, when using the Apple and Google payment options, Apple and Google charge a 30% fee, and the price cut of up to 20% does not apply,” Epic said in a blog post. . “If Apple or Google reduces their payment fees in the future, Epic will pass the savings on to you.

Hours after Epic CEO Tim Sweeney publicly criticized Apple and Google for these practices, Fortnite has disappeared from the Apple App Store to which Epic Games responded by slapping a lawsuit. “Apple’s removal of Fortnite is another example of Apple wielding its enormous power to impose unreasonable restrictions and illegally maintain its 100% monopoly in the market for processing payments through iOS apps,” said Epic in his complaint.

Apple responded that Epic had violated its App Store guidelines for payments through the app. “Today Epic Games has taken the misfortune of violating the App Store guidelines which apply equally to all developers and are designed to ensure store security for our users, hence their app Fortnite has been removed from the store, ”Apple said in a statement to CNN Business.

Later today, Google said it needs to remove Fortnite from the Google Play Store, although the game can still be installed from other sources on Android devices. “The open Android ecosystem allows developers to distribute apps through multiple app stores,” Google said in a statement. “For game developers who choose to use the Play Store, we have consistent policies that are fair to developers and ensure store security for users. Although Fortnite remains available on Android, we can no longer make it available on Play as it violates our policies.. However, we do welcome the opportunity to continue our discussions with Epic and bring Fortnite back to Google Play. In response, Epic filed another lawsuit, this time against Google.

As Epic prepares to launch its own software market, Sweeney has said It no longer makes sense for app stores to take such a large share of app developers’ revenue. “The 70/30 percent split was a breakthrough over ten years ago with the advent of Steam, the Apple App Store and Google Play,” Epic claims its own app store takes much smaller 12% share of app makers.

(Read also: Ubisoft sues Apple and Google over Rainbow Six Knock-off Area F2)

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